IMPACT
GROWTH

Health & fitness coaches doing $3K to $15K/month You're posting every day and getting views, but your months are still up and down. Here's how to turn your story into consistent $15K–$25K months using the Reflective ICP System

Step 1: Watch the video

Apply to work with Brady Takes about 2 minutes · If it's a fit, you'll book a call with Brady

Step 2: Apply for Impact Growth

I'm on these calls personally, so I'm selective about who I take on. Answer honestly — it helps me see exactly where you're stuck.

The Truth About Views

You don't have a content problem.

Five tips for fat loss. What I eat in a day. Anyone can get that from Google or ChatGPT in five seconds — so when your content is just information, you're interchangeable with every other coach online.

20M

views on one of Brady's videos

Made: $0

495

views on a video he almost deleted

Made: 2 clients · $7,500

average likes per video (a coach friend of Brady's)

Made: $52,000 in one month

You have an identity problem.

Client Wins

Become Our Next Success Story

None of them were the most jacked. None had the biggest following. They were doing the right things from the wrong identity — and once that changed, everything changed.

Nick food coach

$10K day · 275 followers

Not 275 thousand. 275. Did $25K in his first 60 days.

Joey fitness coach

$40 PDFs → $7,500 client

Rebuilt his offer around the identity his clients actually wanted. Same guy, same knowledge.

Christy health coach

$11K in a single month

Hit it right after working together with Brady.

First responder fitness coach

Stopped playing macho

Stayed stuck as the "tough guy." The moment he got real with his audience, he started making money.

Brady BXFIT

$33K/month

Built his own coaching business without ever being fitness coached himself.

Brady 1 vulnerable video

~150 messages

Posted about his relationship with his dad. That doesn't happen with "5 tips for fat loss."

Nick first 60 days

$25,000

Small audience, the right 17 people, and stories that made them feel like they knew him.

Joey offer rebuild

187× his old price

From selling $40 programs to a single $7,500 client.

Client Results

Hear it directly from the coaches

Coaches who stopped chasing views, started telling their story, and turned it into real months.

Tyler

Made $18K in 40–50 days.

Nicholas

Made $25K in 60 days.

The Reflective ICP

Your old self is your ideal client.

People aren't buying fitness. They're buying a new identity. They're buying you — and they only believe they can become you if they see you used to be exactly where they are now.

What every other coach does

Invents something to post every day
Sells a random fitness program
Chases a million views
DMs the same friends and family
Sales calls feel like convincing

What Impact coaches do

Document who they were and who they are now — for the person they used to be
Sell what they actually do every single day
Post for the right 17 people
The right people raise their hand in the DMs
Prospects trust them before they ever get on the call

Inside Impact Growth

A 6-month mentorship for coaches ready to make it consistent

72-Hour Foundation

Build your Reflective ICP, your offer and your profile funnel in three days — not the three or four weeks most coaches waste setting up.

1-on-1 Audit & Calls With Brady

A one-on-one audit of everything, a custom playbook for the next six months, then ongoing one-on-one calls with Brady.

Mindset Mondays

Twice a month with Brady on the identity side — the stuff nobody else will touch. You can't scale a business past the person running it.

Weekly Thursday Calls

Every week we break down your content, your DMs and your sales so you always know exactly what to fix next.

DM Scripts & High-Ticket Sales

Brady's DM scripts, qualification framework and high-ticket sales training — so calls stop feeling like convincing.

Setter, Subcoach & Community

The setter and subcoach hiring process so the business runs without you doing everything — plus a private community of coaches doing the same hard things.

The Path

Where you could be six months from now

First 72 hrs

Build the foundation

Reflective ICP, offer and profile funnel — done in three days.

Week 1

Audit call → executing

One-on-one with Brady, leave with your 6-month playbook, start executing immediately.

Rebuild your offer & raise prices

Close at prices that match the transformation you deliver. As testimonials come in, raise them again.

At $10K/mo

Bring on a setter, then a subcoach

No more three hours a day in your inbox. No more burning out on fulfillment.

Month 6

Consistent $15K–$25K months

Not one good month followed by two bad ones. Getting paid to create content you're proud of and change people's lives.

Straight Talk

This isn't for everyone.

If you measure every post by how many views it gets — this isn't for you.

If you're not willing to show your life, your story and what you believe on camera — this isn't for you.

If you just want tactics and don't want to work on yourself — this isn't for you.

If you won't do the inputs — 1–2 posts a day, daily stories, 10–15 DMs a day — this isn't for you.

This IS for you if you're a health or fitness coach who's already making money, has a real transformation of your own, is already posting — and is ready to finally be yourself.

Your story is the business.

Option 1

Keep doing what you're doing. More value posts. More chasing views. More up-and-down months — and hope something eventually changes.

Option 2

Work with someone who's built it, and who'll tell you what you need to hear instead of what you want to hear.

If you're ready to tell it, fill out the application and I'll talk to you soon. — Brady

Apply for Impact Growth 2-minute application · Limited spots — Brady is on every call personally